Bert Cooper wants Roger to be on the first plane to Raleigh to talk some sense into Lee in considering what he is about to do. Roger never goes, he calls from his room as the Statler pretending the decision is irreversible. That does not mean he does not call Joan to tell her what is going on and asking her to come to the hotel.
Peggy has a new boyfriend, Abe. As they return from the beach, she takes her to her apartment. ABe is shocked at the way Peggy's room looks, but the sexual attraction proves to be stronger. Peggy, arriving to work late, misses most of Bert Cooper's announcement to the staff and at the changes at the agency. Don asks her to do the Playtex presentation. Everyone must come to the help of the agency.
Later on, Faye Miller stops at Don's office. She notices how tense he is. She is concerned, when Don asks her to get her influence in drumming new business for the agency, something that upsets her greatly because she is unprepared to compromise her integrity as an independent source for the people she advises. Faye leaves in a frenzy, after all, how can Don use her? Things are getting uglier as different clients begin to cancel their accounts. Don has no idea how to contain the hemorrhage at the heart of the business. Later on, his secretary, Megan comes to say good night, bringing him files he wants to go over. One thing leads to another, and they have sex at the office. When Don gets home that night he finds Faye trying to slip a note under his door. Still upset, Don asks her to come in. In her note, she has arranged for a meeting with Heinz as a prospective client for the agency.
Directed by Phil Abraham, this was another good episode of the series. Written by Erin Levy, the chapter is charged with emotion as the end appears to be closer than anyone could have predicted. Loyalty is the main idea behind the action, as companies react at the possibility of having the agency go under. The other main idea is about how Don wants to use Faye, however good intentioned he is, because of the desperation of getting new business for the agency.