China Box Office: Local Animation ‘Nezha’ Now China’s Fifth-Highest-Grossing Title

  • Variety
Chinese animation “Nezha” continues its meteoric ascent to become one of China’s top-performing titles of all time, leading the weekend box office for the third week in a row thanks to a $66.5 million haul — still more than double that of its closest competitor, despite already having been in theaters for 18 days.

Its success has been boosted by a serious lack of other contenders: Every film below the top four grossers earned less than $700,000 this weekend, not even 1% of “Nezha’s” takings. The uneven performance highlights the struggles facing China’s box office this summer, as the pipeline of popular local titles dries up because of regulatory changes and a highly sensitive political anniversary coming up in October that has sent censors into overdrive.

With a total gross so far of $503 million (RMB3.55 billion), “Nezha” is already the fifth-highest-grossing title in Chinese film history, falling just behind last year’s “Operation Red Sea,
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