Box Office Scares or Prayers? ‘Curse of La Llorona’ Battles ‘Breakthrough’ on Easter Weekend

  • Variety
Box Office Scares or Prayers? ‘Curse of La Llorona’ Battles ‘Breakthrough’ on Easter Weekend
With Disney and Marvel’s “Avengers: Endgame” gearing up to obliterate box office records, the rest of Hollywood is laying low on the film front.

“Endgame,” a culmination of sorts for the comic-book empire’s film saga, is expected to suck all the oxygen out of other movie theater auditoriums when it launches on April 26. For the most part, studios shied away from major releases even before Avengers in fear that rival movies could struggle to recoup ticket sales beyond opening weekend.

However, there was at least one studio brave enough to take on Disney, and that is, well, Disney. The Magic Kingdom is launching two movies this weekend, most notably, “Breakthrough,” the studio’s first Fox title since completing its $71 billion acquisition of 21st Century Fox. Disney also has “Penguins,” a documentary from the Buena Vista company’s Disneynature label. Both titles are getting a head start on the weekend by opening on Wednesday.
See full article at Variety »

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