Flashback: CBS Slipping From Daytime Lead 1972 (B. Donald Grant Moves from NBC to CBS)

C.B.S. Slipping From Long Daytime TV Lead

By George Gent

New York Times

January 21, 1972

Daytime television is a woman's world of exquisitely prolonged suffering, greed, hate, abortions, betrayals and young and middle-aged love. It is a world with a seemingly endless fascination for some 50 million viewers who together make up a market of more than $300-million annually for which the three major networks battle tirelessly. For 17 years, the Columbia Broadcasting System has reigned supreme over that world without serious challenge. Until now.

The challenge, from the National Broadcasting Company and American Broadcasting Company, has sparked a frantic scramble at all three networks to further improve their ratings posture and has set off another round of the TV industry's favorite indoor parlor games - executive musical chairs.

The threat to C.B.S was best explained by Oscar Katz, the networks vice president of programs on the East Coast and a veteran daytime programmer.
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B. Donald Grant (Bud Grant), Former CBS Entertainment President, Dead At Age 79

B. Donald Grant died on July 1 at age 79.

Known as Bud, Grant started his career at NBC in 1956 and held posts at the Today show as well as management positions at the network's daytime and late-night units. Among the shows at NBC that Grant played a role in developing Days Of Our Lives.

Grant joined CBS in 1972 as vice president of daytime programming, replacing Paul Rauch. The network successfully launched The Young And The Restless a year later.

Grant moved into primetime in 1977 and became president from 1980 until 1987. CBS primetime hits during that time included Dallas and Knots Landing.

A recipient of many industry honors, Grant was a past governor of the National Academy of Television Arts and Sciences and a former member of the board of directors of the Hollywood Radio & Television Society.

Survivors include Grant's wife, Linda Fernandez, and children: David, a vice president at CBS; Kate Grant; Val DeNoia and Michele Spaulding.
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R.I.P. Bud Grant

CBS has confirmed to me that former CBS Entertainment President B. Donald "Bud" Grant, a very well-liked TV executive, passed away about 10 days ago. There was no announcement at the request of his family. Grant resigned after seven years in the job and 15 years at the network and immediately announced the formation of Bud Grant Productions with commitments from CBS for program development. He also formed Grant/Tribune Prods, a five-year partnership with indie TV station group owner Tribune Broadcasting Co as well as a first-look production and distribution agreement with the Walt Disney Studios that gave Disney distribution rights on all jointly produced properties.
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Sally Shulamit Udoff, scribe's wife, dies

Sally Shulamit Udoff, scribe's wife, dies
Sally Shulamit Udoff, the wife of screenwriter and playwright Yale Udoff, died Dec. 4 after a 10-year battle with myeloma. She was 72.

Known to her friends as Shula, Sally Udoff worked in London for Westinghouse News before moving to Los Angeles and a job at Quinn Martin Prods.

That was followed by various positions at CBS, including senior script analyst. Later, she was executive assistant to Screen Gems founder John Mitchell, then worked with former CBS president Bud Grant at Tribune Broadcasting and then at Warner Bros. when Grant became an independent producer.

Yale Udoff's credits include "...
See full article at The Hollywood Reporter »

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