6.4/10
83,190
242 user 246 critic

Be Kind Rewind (2008)

PG-13 | | Comedy | 22 February 2008 (USA)
Two bumbling store clerks inadvertently erase the footage from all of the tapes in their video rental store. In order to keep the business running, they re-shoot every film in the store with their own camera, with a budget of zero dollars.

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Writer:

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ON DISC
4 nominations. See more awards »

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Cast

Cast overview, first billed only:
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Mike (as Mos Def)
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Irv Gooch ...
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Craig
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Manny
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Q
Gio Perez ...
Randy
Basia Rosas ...
Andrea
Tomasz Soltys ...
Carl
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Kid 1
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Kid 2
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Kid 3
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Storyline

In Passaic, NJ, Elroy Fletcher runs a video store in a condemned building he claims was the birthplace of Fats Waller. Fletcher goes on a Waller centennial trip, leaving his foster son Mike in charge of the store. Mike's peculiar friend Jerry tries to sabotage a power station and nearly electrocutes himself, getting magnetized in the process. He inadvertently erases every tape in the store. Mike and Jerry hatch an plan to hide the disaster by making a homemade "Ghostbusters" to rent to a woman whom Fletcher will be phoning to check on them. Soon, with help, their homemade versions of films develop a cult following. Will this new business save the store and the building? What about Fats? Written by <jhailey@hotmail.com>

Plot Summary | Plot Synopsis

Taglines:

You name it, we shoot it. See more »

Genres:

Comedy

Motion Picture Rating (MPAA)

Rated PG-13 for some sexual references | See all certifications »

Parents Guide:

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Details

Country:

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Language:

Release Date:

22 February 2008 (USA)  »

Also Known As:

Rebobinados  »

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Box Office

Budget:

$20,000,000 (estimated)

Opening Weekend:

£1,388,146 (United Kingdom), 24 February 2008, Limited Release

Opening Weekend USA:

$4,050,655, 24 February 2008, Wide Release

Gross USA:

$11,169,531, 27 April 2008
See more on IMDbPro »

Company Credits

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Technical Specs

Runtime:

Sound Mix:

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Color:

Aspect Ratio:

2.35 : 1
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Did You Know?

Trivia

Michel Gondry was inspired to make this film after making Dave Chappelle's Block Party (2005), which took place on one city block. Dave Chappelle was interested in playing Mike, and came up with ideas of remaking Driving Miss Daisy (1989), Rush Hour 2 (2001), and Boyz n the Hood (1991). See more »

Goofs

When Mr Fletcher sets off on his trip, the train leaves going back the way it came, even though Passaic does not appear to be a terminal. See more »

Quotes

Jerry: [in character, shooting Robocop] I will shoot you. And I know robot karate!
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Connections

References The Notebook (2004) See more »

Soundtracks

Early in the Morning
Written by Lonnie Simmons, Charlie Wilson and Rudy Taylor
Published by Taking Care of Business Music (BMI)
Performed by The Gap Band
Courtesy of The Island Def Jam Music Group
Under license from Universal Music Enterprises
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Frequently Asked Questions

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User Reviews

The Purple Rose of Passaic

Michel Gondry's new film is NO "Eternal Sunshine of the Spotless Mind", but it's better than "The Science of Sleep" and doesn't deserve the negative reviews it's been getting. Without Charlie Kaufman writing, Gondry's script might be a little less original, but his visual creativity (no one else knows how to make art out of cardboard boxes like him!) and passion for his story makes "Be Kind Rewind" some kind of special.

Mos Def and Jack Black work at Danny Glover's video store and, after Black gets "magnetized", he unintentionally turns every tape in the store blank. They have the brilliant idea of remaking the customers' favorite movies (from "Driving Miss Daisy" to "Last Tango in Paris"), and they suddenly become the local sensation. Some moments are very funny, others not so much, but this is not supposed to be a Farrelly Bros. kind of flick. With a simple but very compelling idea, Gondry created a story about people's love for movies, the sense of community, the compulsion for memories, the oblivion of old-time artists (the Fats Waller subplot) and old-fashioned technology (should Glover finally adhere to DVDs?). Gondry said in an interview: "I am not against modern things. I use technology, but what I am against is when the technology creates a system that makes you believe you need to use it". I couldn't agree more. By the end, even though not being a masterpiece like "Eternal Sunshine", "Be Kind Rewind" leaves you with the bittersweet feeling of other movies about our love for film-making, more notably "The Purple Rose of Cairo" (by the way, Mia Farrow plays the video store's most loyal customer) and "Cinema Paradiso". Definitely worth seeing. 8/10.


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